Content Marketing Manager

Ref: 38651
We are currently partnering with one of Europe's largest asset management firms which offers a great workplace thanks to its global presence, innovative approach, and commitment to diversity and inclusion. Employees at this firm benefit from a supportive environment that encourages professional growth, collaboration, and making a meaningful impact in the financial industry. Additionally, its strong reputation and leadership provide valuable career development opportunities.

This is an exciting growth hire for a new position within their global (ex-US) content marketing team. The role of this Content Marketing Manager is to partner with a number of investment platforms and digital wealth businesses for end investors and high net worth individuals to create varied and engaging content to be used to promote the firm's ETF fund range in a B2B2C capacity.

The successful candidate will be involved in:

• Be a key contributor to the content marketing strategy for the digital wealth channel, enhancing visibility and engagement with clients and potential new investors
• Be the primary point of contact with the digital wealth partners and platforms to create new marketing partnerships and strengthen existing ones
• Use industry insights to observe new opportunities to improve customer engagement with the brand
• Plan and execute content marketing campaigns aligned with client needs with a strong focus on engaged storytelling
• Create content across a wide variety of mediums such a social media, blogs, videos, emails, website content, animation scripts etc

The ideal candidate will have:

• Demonstrable experience of working in a content marketing role 
• Strong investment management knowledge or experience, either from working at an asset manager or an investment platform business
• Be able to work in a matrixed organisation
• Knowledge of ETFs is a advantage but not mandatory
• Prior experience of creating content across a variety of platforms such as email, website, social, video, animations etc

For more information, please apply here or email Chris at Christopher.rofle@bruinfinancial.com.

Bruin recognises the positive value of diversity, and aims to promote equality and challenge unfair discrimination. As a champion of equal opportunity employment we welcome applications from all suitably qualified persons – men and women, people of all ages, sexual orientations, nationalities, religions and beliefs. We particularly encourage applications from women, disabled, and Black, Asian and minority ethnic candidates as these groups are underrepresented throughout the financial services industry. Our clients work with us because they value a diverse workforce, and subscribe to our shared principle that all appointments are made on merit and that ability to perform the job will be the primary consideration.