Life at BRUIN


• Article by BRUIN Financial


On 25th September 3 teams from BRUIN took part in Tour de City, an inter-company static bike challenge held as part of City Giving Day, The Lord Mayor’s annual charitable fundraising event for the City of London.

This year, over 300 City businesses took part in City Giving Day which celebrates the value of the City to society, and champions the activities, including CSR, philanthropy, and volunteering, that companies do to support charity, society, their local communities and the environment in which they work.

Thousands of City workers, clients, suppliers and supporters participating in the event wore red for the day while Charles Bowman, the Lord Mayor of the City of London, along with the Lady Mayoress, Sheriffs and Aldermen, visited more than 50 participating companies across the Square Mile. Activities throughout the day included a CIBC World Markets’ bus, which toured the City for seven hours raising money for Lord Mayor’s Appeal charities, sessions from Hewlett Packard teaching children how to build a laptop, and of course, Tour de City!

Last year’s City Giving Day raised over £400,000 for charities and community groups, with over 5,000 volunteers recruited.

This year, the Lord Mayor’s Appeal‘s charities are Place2Be, OnSide Youth Zones, and Samaritans. Place2Be will use the funds raised to provide children in 180 schools across London with access to mental health and emotional support, OnSide Youth Zones will create five centres in areas of deprivation, providing access to a safe space and programme of activities ranging from sport and music to mentoring, and Samaritans’ new initiative Wellbeing in the City will use the funds raised for its online platform, giving employees the skills to manage wellbeing in the workplace.

Tour de City

As part of the Tour de City challenge, BRUIN had 40 minutes to demonstrate their pedal power, competing for a place on the podium in 4 categories.

The challenge was open for teams of maximum 5 people to take part and compete against other teams in a thrilling  race which is divided into five 8-minute slots for team members to pedal as fast as they possibly could with the support of their team members.

With a live leaderboard that enables participants to see how you are doing against your closest rivals you, competition was strong! Results are pending, but categories up for grabs were:

– furthest distance cycled by team
– furthest distance cycled by individual

  • Male
  • Female
  • Under 35
  • 35 and over

– top fundraising team
– top team in our sector

So far BRUIN has raised over £1,700 for the Lord Mayor’s appeal, and it’s not too late to sponsor! To donate, please visit our Just Giving page.