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|Salary||£65k to £90k|
|Sector||Sales & Marketing|
A leading financial services firm based in Canary Wharf are seeking a Marketing and Research Director to join their team. You will be centered within the Business Relationship Management (BRM) team in London (although it will involve global coordination with other offices) providing strategic business support to the EMEA Corporate Business Group.
Working with the business relationship management teams (issuers, investors, bankers/PE and structured credit) and the CRM team to ensure targeted groups can be readily reached through a well-researched and up-to-date set of lists maintained in the CRM.
Enhancing visibility of content that is of the greatest interest to these groups and driving targeted outreach to them.
Oversee regular content marketing to these targeted groups, including repackaging published content, drafting summary notes and other bespoke outreach.
Developing and maintaining targeted distribution lists via Salesforce.
Working closely with CRM team to maintain contact information.
Identifying key research content and repackaging in a customized format for a targeted audience.
Preparing brief write-ups summarizing research commentary and marketing messages for external distribution.
Staying up to date on current and emerging trends, new technology, best practices and competition to constantly evolve our capabilities.
Liaise with colleagues in global BRM and Analytical team.
Strategic Vision and Critical Thinking
Deep knowledge of financial markets, macroeconomic trends and credit markets
Recognizing the growing needs of the marketplace to develop and improve content marketing strategy
Strong writing and editorial skills
A good understanding of the competitive landscape as well as the orientation of how clients consume information
If you would like to find out more information, please get in touch with Chris Rolfe by calling 02031453385 or emailing Christopher.email@example.com
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